It’s always sunny in San Miguel
San Miguel de Allende is Mexico's most enchanting colonial town and the spiritual home of our brand.
Departures dedicated an article to San Miguel de Allende and the things that makes this colonial town so special. Below you will find an excerpt from the original article at Depatures, you can find the full article on the 2019 January-February print issue.
Some residents call it energy vortex— others credit the light and architecture. There's just something about San Miguel de Allende that continues to draw creative visionaries from around the world to Mexico's most enchanting colonial town.
"You need to go behind the closed doors, peek inside the courtyards in San Miguel de Allende," said Bertha Gonzalez Nieves, the co founder of Casa Dragones, a luxury, small-batch tequila company she started with media veteran Bob Pittman in 2008. "Here, everything goes back deep." González was sitting in the courtyard of the cavernous Casa Dragones, once the 18th-century stables of Los Dragones, an elite cavalry that helped lead Mexico to independence. Although Gonzalez shuttles between Mexico City and Manhattan, she calls San Miguel de Allende the spiritual home of the brand.
"There's an energy here—this is where the revolution started," Gonzalez said."It's also the center of me country. And the light! It's the reason why artists and photographers fall in love with this place."
—Featured in Departures by Maura Egan, January 2019.