Karol G Launches 200 Copas By Casa Dragones, A Luxury Sipping Tequila Inspired By Her Hit Song

Featured in Forbes, by Carley Rojas Ávila • September 25th, 2025

Karol G’s “200 Copas” launched a movement. Now, the Colombian-born icon presents 200 Copas by Casa Dragones, an exclusive sipping tequila with a story worth celebrating.

Superstar Karol G's chart-topping anthem "200 Copas" was more than just a song: it was a moment of connection with her fans that grew into a movement, inspiring many to get their own version of the tattoo Karol received in the music video. Now, the connection continues with 200 Copas by Casa Dragones, the singer's exclusive new sipping tequila developed with the acclaimed luxury small-batch tequila house Casa Dragones.


For Karol G, the debut of 200 Copas by Casa Dragones felt like the natural next step in what was a deeply meaningful moment in her life and music. "I first knew I wanted to create a tequila for my people when I was recording the 200 Copas music video in Punta Mita, Mexico," said Karol G in an exclusive interview. An increasingly popular destination in the Riviera Nayarit, Punta Mita still manages to feel serene and secluded, far from the bustle of Cancún or Cabo, making it the perfect place to film a bonfire-lit music video with friends.

"That was such a moment of rebirth in my life; it was a moment of freedom and love and celebrating with my friends. I just wanted to share it, and I knew I had to create something that people could join me in toasting with."


Bringing the vision to life with Casa Dragones CEO and cofounder Bertha González Nieves was a match made in heaven. González Nieves is the first-ever female Maestra Tequilera, the highest level of certification for tequila distillers in what is still a heavily male-dominated spirits industry.

A deep synergy between the two female visionaries, who have each broken barriers in their respective industries, helped bring the project to life. "As entrepreneurs, we agree that passion makes the world go round," said González Nieves. “This is a project of two passions, dreams and ideas really coming together."


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